Roku, Inc. Class A Common Stock (ROKU) Valuation

Historical valuation analysis based on 500 data points (2024-09-27 to 2026-09-25)

Roku enables consumers to stream television programming. Roku facilitated 145 billion streaming hours in 2025 and reached more than half of US broadband households. It is the top streaming operatin...

Roku, Inc. Class A Common Stock (ROKU) currently trades at a P/E ratio of 114.44 (historical range: 70.92–119.74, median: 105.13), placing it at the 74th percentile — above its historical average, P/S ratio of 4.64 (range: 1.89–4.86, 94th percentile — expensive relative to its history).

Roku, Inc. Class A Common Stock trades well above its own historical valuation range across most metrics.

Historical Valuation Metrics

MetricCurrentMinMedianMaxPercentileAssessment
P/E Ratio114.4470.92105.13119.7474thabove its historical average
P/S Ratio4.641.893.134.8694thexpensive relative to its history
FCF Yield0.020.010.030.0431thabove its historical average
Current Price: $152.65
Market Cap: $22.7B
Sector: Communication Services

Roku, Inc. Class A Common Stock (ROKU) Valuation & P/E History

Roku, Inc. Class A Common Stock (ROKU) is a US-listed stock operating in the Communication Services sector, specifically the Cable & Other Pay Television Services industry currently trading at $152.65 with a market capitalization of $22.7 billion. This page provides historical valuation analysis for ROKU based on 500 data points covering 2024-09-27 to 2026-09-25. The P/E ratio of 114.44 is above the historical median of 105.13, placing ROKU at the 74th percentile of its valuation range. The P/S ratio of 4.64 compares to a median of 3.13.

ROKU Valuation Metrics & Historical Range

The valuation table above shows Roku, Inc. Class A Common Stock's current and historical valuation multiples, including P/E ratio, P/S ratio, EV/EBITDA, FCF yield, and dividend yield. Each metric is compared to its own historical range to determine whether ROKU is currently trading above or below its typical valuation levels.

  • P/E ratio: Price-to-earnings measures how much investors pay per dollar of earnings. A P/E above the historical median suggests ROKU is expensively valued; below the median suggests it is cheap.
  • P/S ratio: Price-to-sales is useful for companies with volatile or negative earnings. Lower P/S relative to history may indicate value.
  • EV/EBITDA: Enterprise value to EBITDA adjusts for debt and cash, providing a capital-structure-neutral valuation measure for Roku, Inc. Class A Common Stock.
  • FCF yield: Free cash flow yield shows the cash return relative to market price. Higher yields may indicate undervaluation.

Is ROKU Overvalued or Undervalued?

Roku, Inc. Class A Common Stock trades well above its own historical valuation range across most metrics. The overall valuation percentile of 84 combines P/E, P/S, and EV/EBITDA percentiles into a single measure of how expensive ROKU is relative to its own history. A percentile below 25 suggests the stock may be undervalued, while a percentile above 75 suggests it may be overvalued.

However, valuation is only one factor in investment decisions. A stock can remain "overvalued" for years if growth accelerates, or "undervalued" if the business deteriorates. Always combine valuation analysis with financial statement analysis and the full ROKU analysis page for a complete picture.

Valuation data is computed from historical price and fundamental data via Polygon.io and Finnhub.ROKU trades on NYSE/NASDAQ. This page is for informational purposes only and is not financial advice.