Alphabet Inc. Class C Capital Stock (GOOG) Valuation
Historical valuation analysis based on 1281 data points (2021-09-10 to 2026-10-16)
Alphabet is a holding company that wholly owns internet giant Google. The California-based company derives slightly less than 90% of its revenue from Google services, the vast majority of which is...
Alphabet Inc. Class C Capital Stock (GOOG) currently trades at a P/E ratio of 31.17 (historical range: 12.34–40.26, median: 25.91), placing it at the 84th percentile — expensive relative to its history, P/S ratio of 10.23 (range: 4.04–12.11, 89th percentile — expensive relative to its history), EV/EBITDA of 30.99 (range: 11.70–36.88, 89th percentile).
Over the historical period (2021-09-10 to 2026-10-16), Alphabet Inc. Class C Capital Stock's P/E ratio has expanded by 30% over the observed period (from an average of 22.3 to 28.9).
Alphabet Inc. Class C Capital Stock trades well above its own historical valuation range across most metrics.
Historical Valuation Metrics
| Metric | Current | Median | %ile | Assessment |
|---|---|---|---|---|
| P/E Ratio | 31.17 | 25.91 | 84th | expensive relative to its history |
| P/S Ratio | 10.23 | 6.45 | 89th | expensive relative to its history |
| EV/EBITDA | 30.99 | 21.85 | 89th | expensive relative to its history |
| FCF Yield | 1.29% | 3.41% | 9th | expensive relative to its history |
Alphabet Inc. Class C Capital Stock (GOOG) Valuation & P/E History
Alphabet Inc. Class C Capital Stock (GOOG) is a US-listed stock operating in the Technology sector, specifically the Internet Content & Information industry currently trading at $335.63 with a market capitalization of $4.10 trillion. This page provides historical valuation analysis for GOOG based on 1281 data points covering 2021-09-10 to 2026-10-16. The P/E ratio of 31.17 is above the historical median of 25.91, placing GOOG at the 84th percentile of its valuation range. The P/S ratio of 10.23 compares to a median of 6.45.
GOOG Valuation Metrics & Historical Range
The valuation table above shows Alphabet Inc. Class C Capital Stock's current and historical valuation multiples, including P/E ratio, P/S ratio, EV/EBITDA, FCF yield, and dividend yield. Each metric is compared to its own historical range to determine whether GOOG is currently trading above or below its typical valuation levels.
- P/E ratio: Price-to-earnings measures how much investors pay per dollar of earnings. A P/E above the historical median suggests GOOG is expensively valued; below the median suggests it is cheap.
- P/S ratio: Price-to-sales is useful for companies with volatile or negative earnings. Lower P/S relative to history may indicate value.
- EV/EBITDA: Enterprise value to EBITDA adjusts for debt and cash, providing a capital-structure-neutral valuation measure for Alphabet Inc. Class C Capital Stock.
- FCF yield: Free cash flow yield shows the cash return relative to market price. Higher yields may indicate undervaluation.
Is GOOG Overvalued or Undervalued?
Alphabet Inc. Class C Capital Stock trades well above its own historical valuation range across most metrics. The overall valuation percentile of 87 combines P/E, P/S, and EV/EBITDA percentiles into a single measure of how expensive GOOG is relative to its own history. A percentile below 25 suggests the stock may be undervalued, while a percentile above 75 suggests it may be overvalued.
However, valuation is only one factor in investment decisions. A stock can remain "overvalued" for years if growth accelerates, or "undervalued" if the business deteriorates. Always combine valuation analysis with financial statement analysis and the full GOOG analysis page for a complete picture.
Valuation data is computed from historical price and fundamental data via Polygon.io and Finnhub.GOOG trades on NYSE/NASDAQ. This page is for informational purposes only and is not financial advice.

