Prudential Financial, Inc. (PRU) Valuation

Historical valuation analysis based on 1279 data points (2021-09-14 to 2026-10-16)

Prudential Financial is one of the largest US life insurers, offering annuities, life insurance, and asset-management products. The United States and Japan are its two largest markets. Its US busin...

Prudential Financial, Inc. (PRU) currently trades at a P/E ratio of 10.21 (historical range: 5.40–594.20, median: 15.78), placing it at the 22th percentile — below its historical average, P/S ratio of 0.62 (range: 0.42–0.83, 49th percentile — near its historical average), EV/EBITDA of 15.19 (range: 7.84–15.79, 43th percentile).

Over the historical period (2021-09-14 to 2026-10-16), Prudential Financial, Inc.'s P/E ratio has contracted by 85% over the observed period (from an average of 94.9 to 14.4).

Prudential Financial, Inc. trades below its historical valuation range, with most metrics below their median levels.

Historical Valuation Metrics

MetricCurrentMedian%ileAssessment
P/E Ratio10.2115.7822thbelow its historical average
P/S Ratio0.620.6249thnear its historical average
EV/EBITDA15.1915.3043thnear its historical average
Current Price: $115.91
Market Cap: $40.0B
Sector: Financial Services

Prudential Financial, Inc. (PRU) Valuation & P/E History

Prudential Financial, Inc. (PRU) is a US-listed stock operating in the Financial Services sector, specifically the Life Insurance industry currently trading at $115.91 with a market capitalization of $40.0 billion. This page provides historical valuation analysis for PRU based on 1279 data points covering 2021-09-14 to 2026-10-16. The P/E ratio of 10.21 is below the historical median of 15.78, placing PRU at the 22th percentile of its valuation range. The P/S ratio of 0.62 compares to a median of 0.62.

PRU Valuation Metrics & Historical Range

The valuation table above shows Prudential Financial, Inc.'s current and historical valuation multiples, including P/E ratio, P/S ratio, EV/EBITDA, FCF yield, and dividend yield. Each metric is compared to its own historical range to determine whether PRU is currently trading above or below its typical valuation levels.

  • P/E ratio: Price-to-earnings measures how much investors pay per dollar of earnings. A P/E above the historical median suggests PRU is expensively valued; below the median suggests it is cheap.
  • P/S ratio: Price-to-sales is useful for companies with volatile or negative earnings. Lower P/S relative to history may indicate value.
  • EV/EBITDA: Enterprise value to EBITDA adjusts for debt and cash, providing a capital-structure-neutral valuation measure for Prudential Financial, Inc..
  • FCF yield: Free cash flow yield shows the cash return relative to market price. Higher yields may indicate undervaluation.

Is PRU Overvalued or Undervalued?

Prudential Financial, Inc. trades below its historical valuation range, with most metrics below their median levels. The overall valuation percentile of 38 combines P/E, P/S, and EV/EBITDA percentiles into a single measure of how expensive PRU is relative to its own history. A percentile below 25 suggests the stock may be undervalued, while a percentile above 75 suggests it may be overvalued.

However, valuation is only one factor in investment decisions. A stock can remain "overvalued" for years if growth accelerates, or "undervalued" if the business deteriorates. Always combine valuation analysis with financial statement analysis and the full PRU analysis page for a complete picture.

Valuation data is computed from historical price and fundamental data via Polygon.io and Finnhub.PRU trades on NYSE. This page is for informational purposes only and is not financial advice.

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