Diageo plc (DEO) Valuation
Historical valuation analysis based on 500 data points (2024-08-30 to 2026-08-28)
Formed in 1997 through the merger of Grand Metropolitan and Guinness, Diageo is the largest distiller globally by sales. Diageo acquired some of the Seagram assets in 2001, which gave it brands suc...
Diageo plc (DEO) currently trades at a P/E ratio of 22.05 (historical range: 19.46–22.98, median: 21.87), placing it at the 59th percentile — near its historical average, P/S ratio of 2.56 (range: 2.26–2.67, 59th percentile — near its historical average), EV/EBITDA of 16.94 (range: 15.54–17.45, 59th percentile).
Diageo plc appears slightly overvalued relative to its historical range, with most valuation metrics above their median levels.
Historical Valuation Metrics
| Metric | Current | Min | Median | Max | Percentile | Assessment |
|---|---|---|---|---|---|---|
| P/E Ratio | 22.05 | 19.46 | 21.87 | 22.98 | 59th | near its historical average |
| P/S Ratio | 2.56 | 2.26 | 2.54 | 2.67 | 59th | near its historical average |
| EV/EBITDA | 16.94 | 15.54 | 16.84 | 17.45 | 59th | near its historical average |